
Friday, August 7, 2026 · Denver Botanic Gardens
Where Colorado's most influential leaders, entrepreneurs, and cultural voices converge for one extraordinary evening — and where corporate investment becomes authentic community partnership.
Friday, August 7, 2026 • Denver Botanic Gardens
For one extraordinary evening each August, 3,000+ business leaders, entrepreneurs, elected officials, and community builders gather beneath the trees of the Denver Botanic Gardens.
Sabor is not simply a culinary festival. It is a gathering place — where CEOs share a meal with small business owners, entrepreneurs meet future investors, and first-generation business owners stand alongside Fortune 500 executives.
Every conversation matters. Every partnership begins somewhere. Every year, Sabor creates thousands of those moments.

CEOs, elected officials, entrepreneurs & community leaders, business owners — all in one room
23 acres of activation inside the Denver Botanic Gardens
40+ restaurants, 100+ live musicians, 80,000+ food tastings
5 jumbo LED video walls broadcasting your brand all night
Imagine walking through the Denver Botanic Gardens as the sun begins to set.
Latin music fills the air. More than 40 restaurants serve signature dishes from across the Americas. Premium beer, wines, spirits, tequila, mezcal, cocktails, and craft beverages flow throughout the evening. Artists transform garden spaces into cultural destinations.
Every path leads to something different. A new flavor. A new conversation. A new relationship. A new understanding.
Sabor is not an event guests simply attend. It is an event they remember.
Inside the Denver Botanic Gardens
Gathered for one extraordinary evening
Showcasing flavors from across Latin America and beyond
Filling the Gardens with energy
Throughout the evening
Creating dynamic storytelling and sponsor visibility
Every number represents thousands of opportunities to build meaningful relationships.
Sabor attracts one of the most diverse and influential audiences in Colorado. For sponsors, that means access to more than an audience — it means access to a network.
The U.S. Hispanic market is the most powerful growth engine in American consumer spending. The data is unambiguous — and it demands strategic action.
U.S. Hispanic consumers represent $2.7 trillion in spending power — contributing 23% of all U.S. dollar growth. (NIQ, 2025)
Nearly 1 in 5 Americans is Hispanic — and by 2060, that number will reach 111 million, or 28% of the U.S. population.
Colorado is among the country's largest Hispanic markets, with more than one million Hispanic residents.
Roughly 30% of Denver's population is Hispanic — and more than half of Denver Public Schools students are Hispanic.
For organizations seeking to build authentic relationships in this market, Sabor offers something most platforms cannot: context, credibility, and lived experience.
The most common — and costly — mistake in multicultural marketing is treating the Hispanic community as a single audience.
The Hispanic community represents more than twenty countries of origin, hundreds of regional traditions, multiple generations, different levels of acculturation, and a wide spectrum of lived experiences.
Mexican · Colombian · Peruvian · Argentine · Salvadoran · Venezuelan · Cuban · Puerto Rican · Bolivian · Chilean
Spanish-speaking · Bilingual · English-dominant · Foreign-born · U.S.-born · First generation · Third generation
All connected — but not the same.
Sabor allows guests to experience that complexity in a way no report, presentation, or demographic summary can fully capture. It is a celebration of diversity within diversity.
Despite their economic impact, only 4% of advertising budgets are allocated to Hispanic-targeted efforts — a striking disparity given Hispanic consumers contribute 23% of total U.S. dollar growth.
Brands that earn trust now are positioned to build loyalty for a generation. Hispanic consumers are younger (median age 30 vs. 38 overall), more digitally engaged, and 34% more likely to engage with brand content on social platforms.
Research consistently shows that culturally resonant campaigns that celebrate Hispanic values deliver significantly higher ROI with this audience. (Forbes, 2025)
Cultural inclusion has moved from "nice-to-have" to a business necessity. 71% of consumers expect brands to promote diversity and inclusion. Authenticity isn't optional — it's the price of entry.
"There is no sustained growth strategy in America that sidelines multicultural audiences."
— Forbes, 2025
Sabor is where Colorado celebrates culture, builds business, and invests in community. Four pillars define the platform — and the partnership opportunity.
Celebrate the richness and diversity of Latin America through food, music, art, storytelling, and hospitality.
Create relationships, partnerships, market access, and economic opportunity.
Support entrepreneurship, leadership, small business growth, and long-term community advancement.
Bring together people who might never otherwise meet — creating understanding that lasts far beyond one evening.
Learning is passive. Experience is memorable. Sponsors are not simply associating their brand with an event — they are becoming part of an experience that changes how people understand one another.
Today's most successful organizations understand that meaningful community engagement is no longer separate from business strategy. It is business strategy.
Build authentic relationships with Colorado's fastest-growing consumer market — in a setting rooted in credibility and community trust.
Entertain clients, reward employees, and create memorable customer experiences in one of Colorado's most distinctive venues.
Demonstrate investment in diversity, entrepreneurship, and economic opportunity — with a credibility that no press release can manufacture.
Strengthen ties with business owners, executives, elected officials, and community leaders who shape Colorado's economic future.
Your partnership is not measured only by impressions. It is measured by relationships — that become customers, employees, partners, advocates, and community trust.
Many festivals measure success by how many banners they can hang. Sabor measures success by the quality of the guest experience.
Rather than covering the Gardens with logos, Sabor thoughtfully integrates sponsors into the event through elegant, high-impact experiences.
Dynamic sponsor messaging, video storytelling, community impact, and festival programming at scale.
Meaningful opportunities for conversation and connection in an elevated, memorable setting.
Guests engage with brands naturally — through cultural installations that become memorable gathering places.
When guests enjoy the experience, they remember the brands that made it possible.
Many festivals measure success by how many banners they can hang. Sabor measures success by the quality of the guest experience.
Rather than covering the Gardens with logos, Sabor thoughtfully integrates sponsors into the event through elegant, high-impact experiences.
Meaningful opportunities for conversation and connection in an elevated, memorable setting.
Guests engage with brands naturally — through cultural installations that become memorable gathering places.
Dynamic sponsor messaging, video storytelling, community impact, and festival programming at scale.
Strategically positioned across 23 acres of the Denver Botanic Gardens
Uninterrupted brand messaging throughout the entire festival experience
Colorado's most influential Latino community leaders, professionals & families
5 walls × 3,000+ guests, accounting for multiple exposures per guest
When guests enjoy the experience, they remember the brands that made it possible.
Most sponsorships last a single day. Sabor partnerships begin before the gates open and extend after. Every partner becomes part of one of Colorado's most comprehensive multicultural marketing campaigns.
By the time guests arrive at the Denver Botanic Gardens, your organization has already become part of the conversation. Sabor does not simply create one evening of visibility. It builds months of awareness and lasting relationships.
Sabor does not offer a moment. It offers a relationship cycle — one that delivers value before, during, and long after the festival.
TV · Radio · Email · Social · Digital · SMS · PR · Partner Communications
VIP · Restaurants · Networking · Entertainment · Culture · Hospitality
LED Video Walls · Brand Activations · Sampling · Photo Experiences · Lounges · Storytelling
Follow-up · Recognition · Community · Future Partnerships · Renewed Engagement
$7,500 · Presenting sponsor on GPS-enabled mobile guide used by all 3,000+ guests
$5,000 · Full-page clickable ad + embedded video via QR code at every entry gate
$10,000 · 12-month presenting rights on the Chamber's year-round digital guide
$6,000 · 30–60 sec branded video looped across 5 towering LED screens
$4K–$8K · Your logo on wristbands, cups & plates — every guest, all night


Transport guests to iconic locations across Latin America through immersive, highly shareable environments. Secure dynamic visibility through premium cultural backdrops placed in high-traffic festival locations — creating repeated brand impressions throughout the evening.
Latin City Photo Spots are one of many brand activation options available to Sabor sponsors.
Sabor offers a rare dual return that few platforms can match.
Access to one of Colorado's most memorable and culturally resonant live event platforms. The sponsorship model offers meaningful exposure before, during, and after the event through media, digital marketing, on-site branding, hospitality, and custom activations.
Sponsorship of Sabor is not just support of an event. It is an investment in trusted community influence, authentic multicultural engagement, and the economic advancement of Hispanic-owned businesses and future leaders.
Strengthen multicultural outreach with authenticity and community credibility
Reinforce supplier diversity and community investment goals
Build visibility with a highly influential, diverse audience
Host clients, prospects, and partners in an exceptional setting
Align brand presence with meaningful, lasting community impact
$40,000
$25,000
$16,000
$8,000
$5,000
Final benefits may be customized based on sponsor goals.
Choose the package that best fits your group — from intimate Ultra VIP experiences to general admission for larger teams.
All tickets include: unlimited food tastings, bottomless beer, spirits, wine and beverages, live entertainment, free parking and shuttle service from East High School.
Hospitality • Visibility • Experiences • Engagement • Community Impact
Organizations may combine hospitality, digital visibility, cultural experiences, guest amenities, and direct engagement into one customized sponsorship. The objective is not to force every organization into a predefined level. The objective is to build the right partnership.
Corporate Social Responsibility initiatives
Employee volunteer programs
Employee Resource Group engagement
Foundation partnerships
Community impact campaigns
Customized hospitality
Multi-year partnerships
Exclusive branded experiences
A new concept developed jointly with the Sabor team
Every organization comes to Sabor with different goals. Some want to host clients. Others want to build their brand, become part of the guest experience, engage directly with attendees, or create a customized community partnership.
Host guests, build your brand, sponsor an experience, engage the community, or create a custom partnership.
Choose a
-Option 1 Hospitality Package
-Option 2 a no-hospitality
Use Signature Experience Credits—or select standalone opportunities—to create the mix of visibility, experiences, and engagement that supports your goals.
add
-Digital Visibility Package
-a no staff needed Community Activation
-on site booth or activation with staff
Sabor does not require every organization to fit into the same sponsorship tier. Start with the participation path that best matches your goals, then combine hospitality, visibility, signature experiences, and direct engagement into one partnership.
A simple process for building the right partnership
The familiar hospitality model—made more flexible
Community Tables are the easiest way for organizations to begin. Like a table purchase at a leading gala, they provide a defined investment and a meaningful guest experience. Unlike a traditional gala table, Sabor allows the hospitality value to be customized across General Admission, VIP, and Ultra VIP.
A Community Table may be structured as any one of the following—or as a customized combination
**Padrino hospitality is reserved exclusively for Padrino Members and select major or presenting sponsors. It is not offered as a public ticket option.
Organizations may begin without purchasing tickets or a Community Table
Not every sponsor needs hospitality. Organizations may enter through brand visibility, a Signature Experience, direct community engagement, or a custom partnership.
No hospitality required • No staff required
Sabor's digital network is designed for organizations that want meaningful visibility without staffing a booth, transporting materials, managing an activation, or remaining on-site throughout the event. The centerpiece is a network of five large LED screens positioned across the Denver Botanic Gardens, supported by the Digital Program, event map, Restaurant Guide, website, and post-event communications.
2 Credit
Shared recognition across all five LED screens; rotating sponsor logo slide; Digital Program and Restaurant Guide listings; website and post-event recognition
Best For: Consistent sponsor recognition without a dedicated advertisement
3 Credits
Dedicated static advertisement across all five LED screens; prominent Digital Program placement; featured Restaurant Guide placement; enhanced on-site and post-event recognition
Best For: A campaign, recruitment message, product, community initiative, or call to action
4 Credits
One 15-second video commercial across all five LED screens; premium rotation and frequency; premium Digital Program and Restaurant Guide placement; website, on-site, and post-event featured recognition
Best For: Maximum multimedia visibility and a stronger storytelling opportunity
Digital Premier inventory is intentionally limited to protect visibility, frequency, and value for each participating sponsor.
Choose the level of visibility and exclusivity that fits your goals
Shared alignment with a Sabor experience.
Shared logo placement; inclusion in applicable event materials; Digital Program and event-map recognition; appropriate LED recognition; post-event recognition.
Primary shared sponsorship with stronger placement.
Larger and more prominent logo placement; enhanced on-site recognition; featured placement in applicable materials; stronger LED and digital visibility; recognition as the Featured Partner.
Sole sponsorship ownership of the experience.
Exclusive branding; category exclusivity where applicable; primary naming or presenting recognition; premium logo placement; enhanced LED, Digital Program, map, and post-event visibility; first right of renewal.
Credit values may be used with Hospitality Packages or no-hospitality Signature Experience Packages
Standalone availability is subject to inventory, venue requirements, and final agreement
Available as a 4 credit Signature Experience or as a standalone sponsorship beginning at $5,000 for each 10×10. Designed for organizations that want to interact directly with attendees.
Guest tickets are not included and may be purchased separately.
The familiar hospitality model—made more flexible
Community Tables are the easiest way for organizations to begin. Like a table purchase at a leading gala, they provide a defined investment and a meaningful guest experience. Unlike a traditional gala table, Sabor allows the hospitality value to be customized across General Admission, VIP, and Ultra VIP.
A Community Table may be structured as any one of the following—or as a customized combination:
**Padrino hospitality is reserved exclusively for Padrino Members and select major or presenting sponsors. It is not offered as a public ticket option.
Start with the path that best fits your organization—or combine multiple options. Whether your objective is entertaining clients, increasing brand awareness, recruiting talent, supporting small businesses, educating the community, or demonstrating your commitment to Colorado's Hispanic community, the Sabor team will help you build a partnership that reflects your goals, audience, and investment.
One of the reasons Sabor is so special is that it is built in partnership with the very community it seeks to celebrate.
That authenticity requires intentional work. Many of the small business owners, restaurant operators, artists, and participants who make Sabor exceptional face real barriers — including language differences, technology gaps, limited staff capacity, and past experiences of exclusion.
Sabor's success depends on meeting people where they are — with bilingual communication, hands-on support, trust-building, flexibility, and culturally relevant engagement.
This is part of Sabor's value: it does not simply market to the community. It works with the community.
Sabor is one of the Colorado Hispanic Chamber of Commerce and Foundation's most visible fundraising and relationship-building platforms — and it helps support year-round programs that strengthen Hispanic business and community leadership.
Cultivating connections among Hispanic entrepreneurs, residents, corporate leaders, elected officials, and organizations — strengthening Colorado's business ecosystem through visibility, relationships, and investment.
Shining a spotlight on the restaurant industry and directing attention, capital, and opportunity toward local Hispanic-owned businesses through visibility, relationship-building, and business growth resources.
Festival proceeds and partnership relationships support youth entrepreneurship, leadership development, community advancement, and economic inclusion efforts.
Sabor celebrates culture for one evening. Its impact continues throughout the year.
Some partnerships create visibility. Some create goodwill. Some create hospitality. Some create impact.
It is where culture becomes connection. Where data becomes experience. Where sponsorship becomes partnership. Where community becomes opportunity.
The Chamber provides the insight. Sabor provides the experience.
Together, we build the relationships that move Colorado forward.
Join us at Sabor 2026.


An event by the Colorado Hispanic Chamber of Commerce & Foundation
Friday, August 7, 2026 · Denver Botanic Gardens
1007 York Street, Denver, CO 80206 · www.sabordenver.com